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Vesselina Toulevska

copywriter

Personal Profile

Results driven, self motivated and resourceful copywriter with ability to detect insights and successfully interpret them into copy that delivers the key messages in a clear and easy to understand way.

Work Experience

Managing Partner, Creative, Copywriter at
oh yeah: design collective

April 2003 - Present

Achievements/Awards:

Best Packaging Design Silver Award FARA 2008: DIEL Sport "Freak Snow" Series
Best Packaging Design Nomination FARA 2007: DIEL Sport Technical Underwear
Best Out of Home Advertising Nomination FARA 2006: DIEL Sport "The Mountain Is My Home" Campaign
Best Corporate Identity Nomination FARA 2006: FASET Architecture Studio
Best Corporate Identity Nomination FARA 2005: Radio NOVA
Best Corporate Identity Nomination FARA 2005: Club OPERA

Some examples of my work:

Creative text for printed and electronic editions, including sports and recreation brands like DIEL Sport, Hillman, Action Aquapark: The Publishing Showcase
Creative text on packaging of sports goods:

Mountain Times 1

Mountain Times 2

Slogans, headlines, campaigns creative: Portfolio Archive

Financial Manager at SOL Bulgaria

December 1996 - March 2006

Administrative Assistant at Shell Bulgaria

February 1993 - June 1996

Areas Of Expertise

• Content creation
• Naming, Identity
• Product descriptions and feature text
• Multiple media campaigns
• Press releases
• Article writing
• Proof reading
• Writing for web
• SEO copywriting
• Basic HTML

Key Skills

• Observation and analysis
• Research
• Learning and empathy
• Marketing and sales
• Project Management
• Strategic Communication
• Computer proficiency

Education

Master's degree in Intellectual Property Management

University of National and World Economy

Specialization in Events Management

National School of Culture